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Tuesday, March 28, 2023

Volkswagen to unveil five-year ‘master plan’ to accelerate EV adoption

The Volkswagen Group is one of the world’s largest business conglomerates and the world’s second largest automaker. Since taking office as CEO of the Volkswagen Group, Oliver Blume has worked intensively to redirect efforts towards true electrification based on manufacturing capabilities. The five-year plan will accelerate the transition to electric vehicles.

The new management seems to be very clear about what it wants to do and, more importantly, how it wants to do it. The first is to troubleshoot problems with the Cariad software. The Volkswagen subsidiary responsible for developing software to drive the new electric vehicles is months behind schedule. It became a real problem for the launch schedule. Audi and Porsche have been forced to postpone the presentations of the Porsche Macan and Audi A6 e-tron. The first should have already seen the light of day, while the second does not yet have a precise release date.

Another important issue regarding the five-year plan, which will be officially presented on March 14, concerns production. The Volkswagen Group has an impressive manufacturing capacity.

The well-known Trinity project has a lot of attention on the agenda. The aim is to create electric vehicles with high range and level 4 autonomous control. The project requires advanced development of the SSP platform and special facilities for the production of models made with this design.

Additionally, Volkswagen, Audi and Skoda are set to change the way they sell their electric vehicles. The dealership model will disappear and a new format will come into play. Brands will control inventory and pricing, while the dealership will charge a sales commission as well as a target markup. The launch will begin around the summer. This change will bring relief to dealers as they will not have to make upfront payments for cars.

Earlier, we learned that BMW will officially launch its first next-generation electric vehicles in 2025.

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