But there are exceptions. So, the most popular among the Japanese audience of the social network Twitter (blocked in the Russian Federation) was won by the account of hereditary politician Taro Kono, who once served as Minister of Foreign Affairs, after which he headed the Department of defense of the island state, and is now responsible for digitization issues in government. More than 2.6 million people have subscribed to his page, four times more than that of the head of the Japanese government, Fumio Kishida.
In addition to reports of public events, Kono-san willingly shares his opinions on the books he has read with his readers. Additionally, the Japanese minister periodically posts short posts online about drinks, traditional Japanese dishes, or local sweets he tries while traveling around the country.
The minister publishes short messages about drinks, traditional Japanese cuisine or local sweets
p class=””>The informal style of communication chosen by him elicits many strong reactions from the people of the Land of the Rising Sun, who are not used to this kind of openness from high officials. City governor microblogs are also in high demand among local citizens, primarily Osaka Governor Hirofumi Yoshimura and his Tokyo colleague Yuriko Koike. Their accounts are signed by about one million people. Often, the leaders of megacities take their activity, as well as the nature of the tasks to be solved, which are at the epicenter of public attention. The issues they address are almost always practical, which is why it’s interesting to follow the progress of a particular project.
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