M7 and Brent Doha launch “The Chosen Ones”

Seven participating designers launched their exclusive limited collection for Printane Doha, as part of the Retail Incubation Programme "The Chosen Ones"Presented by M7 this year, the program aims to support and prepare professional and emerging designers in Qatar through their creative journey. Maha Al-Sulaiti, Director of M7 said: "The Mukhtaroon program, a retail incubator, was designed to meet the needs of the labor market and overcome the challenges faced by designers today. We are very proud of the commitment and progress made by the seven designers throughout the 5-month program. Seeing their collection inside the Printane Doha store is testament to our commitment to empowering the next generation of designers in Qatar, and we are grateful to partner with Printane Doha as it aligns with our vision of supporting local talent in Qatar. For his part, Thierry Prévost, General Manager of Printan Doha, said:"It gives me great pleasure to welcome these talented designers to Printane Doha, and we are also grateful to the nominees from across the region, who applied to participate in this first non-profit retail initiative in collaboration with M7. The seven finalists showcased their innovative designs to the finalists, which featured the rich cultural and craftsmanship of their country of origin.