The creator of the “marathon of desires” Elena Blinovskaya was arrested on April 27 on suspicion of tax evasion of almost a billion rubles and money laundering. What the blogger did before organizing trainings and what she is known for outside of them – in Russian media material.
Elena Blinovskaya (before marriage – Ostanina) was born on August 25, 1981 in the Kirov region, then the family moved to Yaroslavl. Blinovskaya graduated from the Yaroslavl State University named after PG Demidov with a degree in economics, after which she worked in an advertising agency for four years.
In the mid-2000s, the creator of the “marathon of desires” met her future husband, entrepreneur Alexei Blinovsky. He helped her open her own business – a wedding salon. After the wedding, Blinovskaya sold the salon and began to raise children (now the couple have four).
Elena Blinovskaya’s page in the social network
In the decree, Blinovskaya began to study methods of raising children, issues of productivity and time management, which she spoke about on social networks. This led to the launch of free webinars on the topics of motherhood, productivity and success.
Blinovskaya herself calls herself a student of “world experts in personal growth and life coaches” Anthony Robbins, John Kehoe, John Gray, Liz Burbo and Eckhart Tolle.
In 2016, Blinovskaya won the beauty contest among married women “Ms. Russia-International”. “Komsomolskaya Pravda” in the publication about the competition appointed Blinovskaya “TV presenter, co-founder of a veterinary clinic and a brand.”
In 2021, Blinovskaya’s 40th birthday celebration in Altai received widespread media coverage. Many show business stars were invited to the celebration, which cost 120 million rubles, including Philip Kirkorov, Svetlana Loboda, Ivan Urgant, Ksenia Sobchak, the Zveri group, rapper Jah Khalib and other performers.
“Marathon of Desires”
The “marathons of desires”, which made Blinovskaya popular, were born from a closed conversation with her friends, whom the blogger taught to correctly formulate desires and map them.
When the project was officially launched in 2015, Blinovskaya had no psychological training. Only five years later, she graduated from the professional retraining program “Practical psychology of personality in the field of interpersonal and business communication” at Moscow State University.
Irina Bujor / Kommersant
“Marathon of Desires” is positioned as an online training course for personal development. Participants are promised that they will learn to identify their “true desires”, to do their “work” list, to get rid of obstacles that prevent the realization of desires, to eliminate fears.
Trainings involve performing various tasks and verifying them. The first week is free, the cost of the full course depends on the presence or absence of an individual coach and can reach several tens of thousands of rubles.
It’s like that describe the first free stage of the “Marathon of Desires” is its participant, editor-in-chief of RBC. First, private traders were offered to get rid of at least 60 unnecessary things or clean up the phone gallery, and then report to this course creator. Then you have to make a list of 10 wishes, while you can’t use the “no” particle, make “non-environmental” wishes (e.g., “take a guy”), or make a wish for another person . The next step is to choose an approximate date of desired realization, write on a piece of paper the fears associated with each desire and burn it, visualize the dreams, make a list of negative attitudes that interfere with the realization of the desire.
In addition to the “Marathon of Desires”, Blinovskaya then launched trainings on personal development, sex life, relationships, health, parenthood, financial well-being and relationships.
In 2019, Blinovskaya was recognized as the “Best Blogger” in the nomination “Useful courses and marathons” according to “Lady Mail.ru”. Blinovskaya has 5.3 million followers on Instagram (owned by Meta*).
Irina Bujor / Kommersant
Didenok Team celebrity agency founder Kirill Didenok in conversation with Forbes estimated the turnover of Blinovskaya’s activity in 2020 at 330 million rubles, profit at 200 million rubles.
In 2020, the film “Marathon of Desires” with Aglaya Tarasova in the title role was released. Blinovskaya co-produced the film and starred in it. The shooting also involved two of the blogger’s sons.
Two years after the release of Marathon of Desires, Aglaya Tarasova admitted in an interview with Fyodor Bondarchuk that she regretted participating in the film. According to the actress, she “became hysterical” after finding out about Blinovskaya’s involvement in the filming.
“If I had known this movie had anything to do with this marathon, I wouldn’t have played it. It’s not near me. I don’t mean to offend anyone, but in my opinion, it’s infogypsy. Personally, my choice is not to be involved in any way,” Tarasova said.
“I’m going to spit in your face now.” Scandalous interview with Sobchak
In January 2022, an interview with Ksenia Sobchak and Elena Blinovskaya received an excellent response. During the almost two-hour conversation, the blogger was rude to the journalist, sometimes refused to answer questions, covered her ears. In particular, Blinovskaya refused to talk in detail about her education and income.
She noted that she paid several hundred million rubles in annual taxes, and she explained her refusal to talk about income with her education and her reluctance to “produce competitors”. “I was raised like this – not to share my income, not to flip my panties – it’s about this show,” the blogger said.
Attention: Sobchak / YouTube
When Sobchak continued to insist, Blinovskaya urged her to leave and said the reporter was “getting into her pants.” “Even my dear mother knows the amount, why the hell should I call her?” — said the blogger.
Speaking of education, Blinovskaya said she has a dozen advanced education degrees, including from Moscow State University and the Peoples’ Friendship University of Russia. The blogger also said that one of Moscow State University’s ‘respected’ professors allegedly admitted during the first lecture that she took all of Blinovskaya’s courses, ‘respects them very much’ and recommends them to others. . The blogger did not name the teacher, explaining that she “can’t remember the names”.
During a joint rafting on the Katun River in Altai, Blinovskaya suspected Sobchak of devaluing her work and threatened to “spit in her face” or throw her overboard.
A few months after the conversation with Sobchak, Blinovskaya said in another interview that she and the journalist enjoyed “human relations”.
What is known about Blinovskaya’s husband
Blinovskaya in an interview with Sobchak called her husband Alexei “without a five-minute leader” in the fish breeding market in Vologda Oblast. She also said her husband had helped her business grow to “incredible proportions” and said she believed that in the event of a divorce, he would “give her everything”.
Vyacheslav Prokofiev / TASS
In the SPARK database, Alexey Blinovsky is listed as a director or co-owner of 13 companies registered in six regions of Russia – Moscow, Vologda, Yaroslavl, Murmansk, Belgorod regions and the Krasnoyarsk Territory.
Among them:
“Olivia” – wholesale trade, “Almaz” – trade in jewelry, turnover of more than 200 million rubles, “Aquaculture” – fish farming, “Wind” – hotel activities, “GUFO” – production of machinery and equipment. equipment for the production of food, beverages and tobacco products, “Nembus” – extraction of ores and sands of precious metals and rare metal ores. Present a Dream – data processing, providing information placement services, Fish Story – restaurants and food delivery.
Blinovsky was also a co-owner of the Aquaculture-Khibiny company, which last year received status of resident of the Arctic zone of Russia. The Ministry of Arctic Development and Economy of the Murmansk region reported that the company will invest 94 million rubles in the project to create an innovative center of expertise “Arctic” with a training ground submarine and a “Polar Hollywood” film studio by the end of 2024. According to the SPARK database, at the time of writing, Blinovsky is no longer listed as a co-owner of the company.
By data The Telegram Mash channel, Blinovsky legally owns a house in the Millennium Park cottage village in Istra, where after the arrest his wife was searched, as well as cars and motorcycles Lamborghini Urus, Range Rover, Maybach. For Blinovskaya herself, according to the documents, there is land in Simferopol of 50 hectares and an apartment in Moscow with an area of ​​58 square meters. m, writes the channel.
Aleksey Blinovskoy is involved in his wife’s case as a witness. According to preliminary data, the blogger could withdraw money through his companies, reported TASS in law enforcement.
*Meta’s activities to spread the social network Facebook in Russia are recognized as extremist and prohibited
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