On February 7, the Public Chamber of the Russian Federation organized a round table “Intercultural management: the key to success in Russian-Chinese affairs”. The event was organized by the Office of the Commissioner for the Protection of Entrepreneurs’ Rights to the President of the Russian Federation, the Russian-Chinese Committee for Friendship, Peace and Development and the Russian-Asian Union of industrialists and entrepreneurs (RASPP). .
Business in China involves close interaction with Chinese partners and requires careful attention to detail and the characteristics of personal communication. It will be difficult for any Russian entrepreneur who comes to China to get used to local mores and formalities, especially since Chinese customs differ not only from European customs, but also from those that exist in other Asian countries. For communication with Chinese partners to be successful and lead to concrete results, it is important to understand the specifics and characteristics of Eastern culture. Within the framework of this event, experts discussed the peculiarities of oriental communication, talked about current trends in bilateral business and what has changed in the local market during the pandemic, and tried to give participants “instructions to start a business in China in modern realities. .
The speakers of the round table were the vice-president of RAUIE Mkrtchyan SA, the director of the Education Support Fund “Noosphere” Arzumanyan SV, the director and founder of the media holding ASProduser Kalyuzhnaya AA, the creative director of the project ” Kitarama” Andreas Ekaterina, the film producer, general director of RWW (Russian worldview) film company Elkin KK and general director of European Media Group Emelyanov RA
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